SEO Specialist in Davao
As an SEO specialist based in Davao, my mission is to help small business owners optimize their websites and boost their online visibility. I’m passionate about sharing my skills and knowledge to help local businesses grow and succeed in the digital space.
About Me
Making Small Businesses Seen and Searched
Hi, I’m Nico Llanera Vecino, an SEO Specialist based in Davao City, Philippines, dedicated to helping small businesses grow their online presence and reach the right audience. With a strong foundation in digital marketing and search engine optimization, I specialize in improving website visibility through on-page SEO, keyword research, content optimization, and performance tracking.
My goal is simple: to make sure your business gets found online — and stands out. Whether you’re a local entrepreneur or a growing business, I’m here to help you navigate the digital world with confidence. Let’s work together to get your website ranking — and thriving.
How I Can Help Your Business?
Data Benchmarking
I collect important data from your website—like keyword rankings and traffic—using tools like Google Analytics and Google Search Console. Then, I compare your current results with your past performance and with your competitors. This helps me see what’s working, what needs improvement, and where your biggest growth opportunities are.
Technical SEO
I optimize the underlying infrastructure of a website to help search engines crawl and index it more effectively. This includes improving things like site speed, mobile-friendliness, XML sitemaps, and structured data. By focusing on technical SEO, I make sure search engines can access and understand the site properly.
On-Page SEO
I evaluate all the factors that influence a website’s visibility in search engines. This includes identifying technical flaws, on-page issues, and analyzing content performance. My goal is to spot opportunities to improve SEO and fix any existing problems that may be holding the site back.
Off-Page SEO
Off-page SEO refers to the strategies I use outside of my website to boost its authority and rankings. A big part of this involves earning high-quality backlinks from trusted, reputable websites. These backlinks signal to search engines that my content is trustworthy and valuable.
Keyword Research and Mapping
Keyword research and mapping is all about discovering the phrases or words people use when searching online. I then align those keywords with the most relevant pages on my site. This helps my content show up in search results and makes it easier for both users and search engines to find the right information.
Website Audit
I perform website audits to assess all the factors that impact a site’s search engine performance. This includes checking for technical issues, on-page SEO problems, and content effectiveness. My goal is to find opportunities to improve visibility and fix any issues that could be limiting results.
Tools I have used
Google Analytics is a free tool from Google that helps you understand how people find and use your website. It shows you things like where your visitors come from, what pages they look at, and how long they stay.
Yoast is a handy plugin for WordPress that helps make your website more discoverable on Google. It gives you simple tips and tricks to improve your content and make sure search engines can find it easily.
Ubersuggest is like a helpful guide for getting more people to find your website. It shows you what people are actually searching for on Google and gives you ideas for content that could get you noticed.
Screaming Frog is like a super-smart assistant that scans your entire website and points out what’s working and what’s not. It helps you find things like broken links, missing page titles, or anything that might hurt your SEO.
WordPress is a simple, flexible way to build your own website without needing to be a tech expert. Whether you want to start a blog, open an online store, or create a business site, WordPress gives you the tools to do it your way.